Plan to increase the Selling and marketing budget by 157.2% Y0Y in the fiscal year ending April 2022, the first year of the Medium-term Management Plan. Budget for the second year of the plan will be based on a review of the first-year results.
We are starting with marketing activities (content marketing, word-of- mouth marketing, etc.) that use the perspective of our customers. Plans also include supplementing these activities by using TV commercials and other mass media channels.